Online businesses are a rage to date. The website design is important in this line of business because it can mirror the quality and appeal of the products. Website design is not only about the new designing apps and media content but it is also a must to associate search engine optimization in the social media for long term success.
The number one of online searches, Google show their web results in terms of rank based on representation and presence. This signifies that you have to have a good amount of exposure and good reputation to make it to the top page of the search engine results.
Facebook, with a user base of more than700 million users worldwide is, of course, one of the most popular social network used for online businesses. Having a Facebook page is not only for product advertisement and company profile; it can also up your status in the search engine results. According to Google, Facebook was the most widely used term last year and its internal search rose tremendously. And since, Facebook users are still increasing, this process will not likely stop. So Facebook accounts and pages must be made into consideration as a form of strategy by SEO Companies streamlining their social media usage.
In a popular survey, conducted, Companies that owns Facebook pages failed to reach Google search results. Only about 30 percent of those pages were seen in the search results. One of the many reasons that may have affected this will be the fact that Google and Facebook are competitors.
Appearing in top search engine results is a challenge to web developers. Implementation of social media centric SEO methods can be very difficult for making Facebook pages prominent in search results. Effective Facebook Page optimization measures must be taken for this to take place.
On the other hand, Facebook pages can be shared and liked by many users anyway. This alone, can result to a successful attempt to make your business well known and popular. But being included on Google's top search results will be a different achievement and can lead to a more successful venture.
Marketers should optimize multimedia content by tagging and naming Facebook images on their pages. This step is very crucial but is often overlooked. Also consider and understand the choices and mind objectivity of web users.
Being redirected to another site to buy products is something that Facebook users do not like. They want everything, information and services, in just one click.
User preference and usage history complicate the process on optimization of Facebook pages. Facebook Autocomplete can be both helpful and troublesome for businesses. The optimization can change due to the Facebook user's trends and these changes are impossible to determine because it is hard to see a cohesive logic behind all of these changes at all.
Crosslinking your Facebook accounts with other social media sites can lead to attraction of more users. This aids in creating multiple touch points with your many customers.
