Everyone uses social media these days. You may spend endless hours updating your Facebook and Twitter accounts but did you know you can also use these websites to drive high quality traffic towards your website? More and more bloggers are turning towards social media, and getting astonishing results.
Developing a loyal following on key social media networks is a skillful task – one which may require regular work. There are plenty of opportunities for the technology enthusiasts and social media websites also offer you the chance to regularly engage with your clients and your followers. Here's how you can use them optimally for your benefit:
Location Matters
Social bookmarking has become an important tool and all websites use it. Unfortunately, most bloggers do not know how to place these icons on their pages. Placing them in an obscure corner will only make it difficult for your users to locate it. Your visitors should not have to work hard to find your social media handles. Let them be right at the top so that your visitors can be easily taken to your accounts whenever they want.
Always have a Facebook Page
You need to have a Facebook page as it is the most popular of all social media channels. Your blog should have a place for a Facebook icon. Some bloggers also keep a space on their blog to reflect the updates on their Facebook account. You should be able to place a link on your blog every time you post something new or interesting on your blog and vice versa. This way you can easily convert your readers to friends and fans.
Shorten Your Links
Link shorteners are a great choice for any blog. You can put a link of any length on Facebook, but Twitter and Google+ shorten your links' length. You can also use websites such as bit.ly. This website not only helps shorten your links, but also provides you with site metrics so that you can keep a track of the number of visitors on your website. This will help you experiment with your content.
Use Your Blog Name a Lot
One of the best ways to promote your blog is to use its name as much as possible. Successful bloggers usually use the name of their blog as their usernames on various social media websites such as Twitter and Stumble Upon. This helps people reach your blog easily and as you develop your online community, you will be able to find more and more people coming to your website.
Join Blogger Groups
Facebook sports a lot of impressive blogging groups and pages. Join these groups and make friends with other community members. Join groups such as Global Bloggers' Network and Bloggers Forum. These blogger groups can supply you with some of the more pressing issues that bloggers often experience. You may also find blogger groups in your local area. Make friends with other bloggers, share your experience and learn from each other. This can be rather helpful for everyone.
Source: http://www.articlesbase.com/seo-articles/using-social-media-the-right-way-5841668.html
